Bauer Hockey

Boosting product visibility for the world's leading hockey brand with dynamic content showcasing their new lifestyle skates.

A man in a yellow jacket skating on Lake Louise with snowy mountains in the background wearing Bauer Lifestyle Skates.

Scope of work

Product Photography
Website & Social Media Content
Short Form Videography
Sponsored Posts & Stories

Year

2023

Scope of work

Product Photography
Website & Social Content
Short Form Videography
Sponsored Posts & Stories

Year

2023

About the client

Bauer Hockey is the world's leading designer, developer, manufacturer, and marketer of ice hockey equipment. They produce a wide range of products including helmets, gloves, sticks, skates, shin guards, pants, shoulder pads, elbow pads, and goalie equipment. Bauer recently introduced a new line of lifestyle skates designed for regular ice skating, blending performance with comfort.

Challenge

Bauer recognized the need to promote their new lifestyle skates designed for casual outdoor skating. They sought to create awareness and engagement for this product line through high-quality photo and video content that would be used in marketing materials on their website and social media.

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Black Bauer Logo

"Working with Kaejon was an exceptional experience. He brought our new line of lifestyle skates to life with stunning photo and video content that perfectly captured the essence of our brand. His ability to create engaging and authentic visuals for our marketing materials and social media was invaluable.

The sponsored posts he produced significantly boosted our product awareness and drove impressive engagement. Kaejon’s professionalism, creativity, and energy made him a fantastic partner for this project, and we couldn't be happier with the results."

Brandon Hickey smiling in a professional headshot, wearing a dark suit, white shirt, and blue tie with a neutral background.
Brandon Hickey

Consumer Direct Social Media Coordinator at Bauer Hockey

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